Category Archive: link scene

How to Successfully Do Link Exchange

Taking part in a backlink exchange can be successful, but only if you do it correctly. Otherwise, you are just wasting your time. Understanding how to use them to your benefit is a great step in improving search engine positioning through your SEO efforts What are Backlinks and Backlink Exchanges? You may be enticed by [...]

Continue Reading

Reciprocal Link Building – Good? or Bad?

When it comes to reciprocal link building, there is lots of conflicting information. Some of it says that they are good for your website ranking in the search engines. Other information though tells you that it is bad for you. The truth is that when you have a reciprocal link exchange done correctly it will [...]

Continue Reading

Does Link Exchange Work for SEO?

Link exchange can be an effective part of the overall formula for SEO that a business uses to gain ranking. However, it shouldn’t be the primary method and it certainly shouldn’t be the only method. An efficient SEO strategy has to have many angles to it that continually drive new traffic and get the search [...]

Continue Reading

After Penguin 2.0, Should I Link Exchange?

Link exchange sites were popular in the 1990s mainly because search engines like Google used the quality and quantity of the websites’ links in their rankings. These sites were a collection of websites with a central organization running the exchanges. The webmasters registered their sites and then received HTML codes that can be inserted into [...]

Continue Reading

Reciprocal Links: Do They Still Work?

During the early days of the internet, reciprocal linking was considered a great idea. Owners of various websites would exchange information and would create a reciprocal link URL to help each other. Back in 1998, this was known as a web ring and both websites would benefit. Over time, link farming and other black hat [...]

Continue Reading